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Als weltweit agierendes Unternehmen z\u00e4hlen namhafte Gro\u00dfkonzerne mit Hauptsitz in Deutschland und der EU zu unseren Kunden. Um diesen Kundenkreis optimal betreuen zu k\u00f6nnen, wurde im M\u00e4rz 2023 die Pentamaster Automation (Germany) GmbH gegr\u00fcndet. Neben den Kunden aus der Halbleiterindustrie haben wir seit Anfang dieses Jahres auch einen Mitarbeiter, der sich um den Aufbau der Gesch\u00e4ftsfelder Solarindustrie und Life Science k\u00fcmmert.<\/p>","colPos":null,"image":[[]],"imagewidth":0,"imageorient":0,"imagecaption":null,"imagecols":2,"imageborder":0,"media":"0","layout":"0","cols":0,"subheader":"","headerLink":"","imageLink":null,"imageZoom":"0","altText":null,"titleText":null,"headerLayout":"100","listType":"","uid":4191,"_localizedUid":4191,"_languageUid":0,"_versionedUid":4191,"pid":98},{"crdate":{"date":"2024-07-15 12:42:08.000000","timezone_type":1,"timezone":"+02:00"},"tstamp":{"date":"2024-07-31 14:12:45.000000","timezone_type":1,"timezone":"+02:00"},"CType":null,"header":"Michael K\u00f6lbl","headerPosition":"","bodytext":"
General Manager Pentamaster Automation Germany GmbH<\/p>","colPos":null,"image":[],"imagewidth":0,"imageorient":0,"imagecaption":null,"imagecols":2,"imageborder":0,"media":"0","layout":"0","cols":0,"subheader":"","headerLink":"","imageLink":null,"imageZoom":"0","altText":null,"titleText":null,"headerLayout":"100","listType":"","uid":4189,"_localizedUid":4189,"_languageUid":0,"_versionedUid":4189,"pid":98},{"crdate":{"date":"2024-07-15 12:56:18.000000","timezone_type":1,"timezone":"+02:00"},"tstamp":{"date":"2024-07-31 14:12:45.000000","timezone_type":1,"timezone":"+02:00"},"CType":null,"header":"","headerPosition":"","bodytext":"
Bereits bei der Auswahl unserer B\u00fcror\u00e4ume haben wir auf ein klimaneutrales Geb\u00e4ude geachtet. Wir bieten unseren Mitarbeitenden die M\u00f6glichkeit, auch von zu Hause zu arbeiten, um Fahrzeiten zu reduzieren. Als Firmenfahrzeuge werden bevorzugt vollelektrische Fahrzeuge und in Ausnahmef\u00e4llen Plug-in-Hybride angeschafft, aber auch bei der Planung von Dienstreisen wird auf einen geringen CO2-Aussto\u00df geachtet (z.B. Bahn vor Flugzeug). Dar\u00fcber hinaus setzen wir von Anfang an auf ein papierloses B\u00fcro.
<\/p>\r\n
Die Attraktivit\u00e4t des Standortes M\u00fcnchen f\u00fcr Mitarbeiter ist unbestritten. Insbesondere die hohe Lebensqualit\u00e4t in der Umgebung ist ein entscheidender Faktor. Mit kurzen Fahrzeiten sind Naherholungsgebiete in den Alpen oder an den zahlreichen Seen im Voralpenland erreichbar. Dar\u00fcber hinaus sind zahlreiche Hochschulen, Forschungs- und Entwicklungseinrichtungen angesiedelt. Die besten Talente und die kreativsten K\u00f6pfe sind in der Region zu Hause. Nicht umsonst haben sich in der Region M\u00fcnchen auch eine Vielzahl von weltweit agierenden Konzernen angesiedelt, die - ganz nebenbei bemerkt - auch zu unseren Kunden z\u00e4hlen. Ein weitere Aspekt war der Flughafen M\u00fcnchen im Herzen Europas, da wir einen engen Kontakt zu unseren Kollegen in Malaysia pflegen und kurze Wege von Flughafen zur unserer Niederlassung in Gilching von Vorteil ist.
<\/p>\r\n
Die bestm\u00f6gliche Betreuung unserer Kunden hat f\u00fcr uns h\u00f6chste Priorit\u00e4t. Um deren Bed\u00fcrfnisse zu erkennen und auf zuk\u00fcnftigen Trends zeitnah reagieren zu k\u00f6nnen, wurde Anfang des Jahres beschlossen, ein Forschungs- und Entwicklungszentrum au\u00dferhalb der Zentrale in Malaysia zu er\u00f6ffnen. Im Rahmen der Vergabeentscheidung hat sich der Standort Deutschland gegen\u00fcber den Standorten in den USA, Japan und China durchgesetzt.
Mittelfristig wird der Aufbau eines starken Serviceteams von entscheidender Bedeutung sein.
<\/p>\r\n
Die unmittelbare Umgebung bietet eine Vielzahl an Sehensw\u00fcrdigkeiten. Ein Ausflug zum Kloster Andechs mit den lokalen bayerischen Spezialit\u00e4ten erfreut sich gro\u00dfer Beliebtheit. Auch die N\u00e4he zu den Alpen ist von gro\u00dfem Interesse. F\u00fcr Kolleginnen und Kollegen aus dem asiatischen Raum stellt sie die M\u00f6glichkeit dar, m\u00f6glicherweise zum ersten Mal in ihrem Leben Schnee zu sehen. Dar\u00fcber hinaus sind das Schloss Neuschwanstein und nat\u00fcrlich das Oktoberfest gern besuchte Highlights.<\/p>\r\n\r\n","colPos":null,"image":[],"imagewidth":0,"imageorient":0,"imagecaption":null,"imagecols":2,"imageborder":0,"media":"0","layout":"0","cols":0,"subheader":"","headerLink":"","imageLink":null,"imageZoom":"0","altText":null,"titleText":null,"headerLayout":"100","listType":"","uid":4192,"_localizedUid":4192,"_languageUid":0,"_versionedUid":4192,"pid":98}],"ctaLabel":"","furtherLinkLabel":"","furtherLinkTarget":null,"ctaId":0,"audioFal":[],"company":{"title":"Pentamaster Automation Germany GmbH","quote":"","branch":{"title":"Elektrotechnik & Elektronik","companies":[],"link":null,"pathSegment":"elektrotechnik-elektronik","usecontactform":1,"dynamics365Value":10,"useInContacts":1,"uid":12,"_localizedUid":12,"_languageUid":0,"_versionedUid":12,"pid":98},"branchKeyword":"Solutionprovider f\u00fcr Automatisierungstechnik","country":{"titleEn":"Malaysia","titleDe":"Malaysia","useRecord":0,"contact":{"name":"Katrin Beck","leftCompany":"0","firstName":"Katrin","lastName":"Beck","prefix":"Frau","title":"Leiterin Investorenbetreuung Mobilit\u00e4t I Digitalisierung","competence":"","telephone":"+49 89 24210-7510","mail":"katrin.beck@invest-in-bavaria.com","xing":"https:\/\/www.xing.com\/profile\/Katrin_Beck27","linkedin":"https:\/\/www.linkedin.com\/in\/katrin-b-8a1444101\/","address":"Rosenheimer Str. 143C","zip":"81671","city":"M\u00fcnchen","image":"1","teasertext":"","socialplattform":"0","guestDescription":"","specialization":null,"branches":[],"imageFal":[],"imagehoverFal":[],"imageroundFal":null,"middleName":"","countries":[],"fieldOfAction":["overflow"],"position":"Leiterin Investorenbetreuung Mobilit\u00e4t I Digitalisierung","country":null,"institution":"","industrialField":[],"vcfcard":null,"uid":20,"_localizedUid":20,"_languageUid":0,"_versionedUid":20,"pid":112},"ccCountry":null,"ccTeam":{"name":"Christian Gnam","leftCompany":"1","firstName":"Christian","lastName":"Gnam","prefix":"Herr","title":"Teamleiter Investorenbetreuung","competence":"","telephone":"+49 89 24210-7506","mail":"christian.gnam@invest-in-bavaria.com","xing":"https:\/\/www.xing.com\/profile\/Christian_Gnam","linkedin":"https:\/\/www.linkedin.com\/in\/christiangnam\/","address":"Rosenheimer Str. 143C","zip":"81671","city":"M\u00fcnchen","image":"","teasertext":"","socialplattform":"0","guestDescription":"","specialization":null,"branches":[],"imageFal":[],"imagehoverFal":null,"imageroundFal":[],"middleName":"","countries":[],"fieldOfAction":[],"position":"","country":null,"institution":"","industrialField":[],"vcfcard":null,"uid":18,"_localizedUid":18,"_languageUid":0,"_versionedUid":18,"pid":112},"uid":67,"_localizedUid":67,"_languageUid":-1,"_versionedUid":67,"pid":78},"posts":[],"category":1,"department":"Niederlassung","residence":"Penang, Malaysia","testimonial":"
Von Beginn an fungierte Invest in Bavaria als verl\u00e4sslicher Partner. Bei der Ansiedlung eines ausl\u00e4ndischen Unternehmens in Deutschland sind zahlreiche Regularien und Vorgaben zu ber\u00fccksichtigen. Invest in Bavaria verf\u00fcgt \u00fcber exzellente Kontakte zu den relevanten Akteuren, was eine wesentliche Hilfe darstellt.
Invest in Bavaria unterst\u00fctzt beim Aufbau eines Netzwerks durch die Organisation von Networking-Events, Messeveranstaltungen sowie einer jederzeitigen pers\u00f6nlichen Hilfestellung.<\/p>\r\n\r\n","link":"https:\/\/www.pentamaster.com.my","since":"2023","image":[[{"publicUrl":"https:\/\/development.agency.cms.iib.exu.dev\/fileadmin\/_processed_\/3\/2\/csm_Pentamaster_Koelbl_1_df3eba01a1.jpg","properties":{"title":null,"alternative":null,"non_seo_title":"","non_seo_description":null,"is_quote":0,"copyright":null,"description":null,"link":null,"linkData":null,"mimeType":"image\/jpeg","type":"image","filename":"csm_Pentamaster_Koelbl_1_df3eba01a1.jpg","originalUrl":"\/fileadmin\/media\/images\/Blog\/2024\/07_Juli\/Pentamaster_Koelbl_1.jpg","uidLocal":58094,"fileReferenceUid":229728,"size":"164 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Der neue Werksteil wird sukzessive ab dem zweiten Quartal 2023 ausgebaut und ab dem Jahr 2024 in Betrieb genommen, um den bestehenden Standort in Puchheim bei M\u00fcnchen zu erg\u00e4nzen. Mit dieser Expansion \u2013 einer Versiebenfachung der Produktionsfl\u00e4che im Vergleich zu den heutigen Firmengeb\u00e4uden \u2013 werden die Fertigungs- und Testkapazit\u00e4ten des Unternehmens erheblich gesteigert. Invest in Bavaria unterst\u00fctzt Proton Motor Fuel Cell seit 2022.","date":{"date":"2023-05-19 11:34:00.000000","timezone_type":1,"timezone":"+02:00"},"bodytext":"
Was macht Proton Motor Fuel Cell genau und wie unterschieden Sie sich von anderen Anbietern? <\/strong><\/p>\r\n Seit einem Vierteljahrhundert ist die Proton Motor Fuel Cell GmbH<\/a> als Europas f\u00fchrender Experte f\u00fcr klimaneutrale Energiel\u00f6sungen etabliert und auf diesem Gebiet Spezialist f\u00fcr emissionsfreie und integrationsreife Wasserstoff-Brennstoffzellen aus eigener Entwicklung und Herstellung. Der international t\u00e4tige Technologie-Marktf\u00fchrer mit zwei Standorten bei M\u00fcnchen ist eine 100-prozentige operative Tochter der UK-Muttergesellschaft Proton Motor Power Systems plc<\/a>..<\/p>\r\n Durch das Komplettangebot aus einer Hand vom Brennstoffzellen-Design \u00fcber -Fertigung bis zum Engineering f\u00fcr die einsatzbereite Anwendungsintegration der Premiumprodukte wird branchen\u00fcbergreifend f\u00fcr Unternehmen jeder Gr\u00f6\u00dfe stets die passende, wirtschaftlichste und qualitativ hochwertigste Energiel\u00f6sung generiert.<\/p>\r\n\r\n Sie feiern dieses Jahr 25-j\u00e4hriges Jubil\u00e4um und waren somit einer der Vorreiter im Bereich Wasserstoff-Brennstoffzellen. Welche Rolle spielt Bayern bei der Gesch\u00e4ftsentwicklung?<\/strong><\/p>\r\n Die Wasserstoff-F\u00fchrungsposition verst\u00e4rkt Proton Motor offensiv durch tragf\u00e4hige Allianzen. Mittels regionaler, nationaler und EU-B\u00fcndnisse werden exponierte Herausforderungen und Interessensaktivit\u00e4ten rundum Wasserstoff als alternativer Energietr\u00e4ger kontinuierlich mit Kooperationen und Joint Ventures platiniert. Der Freistaat Bayern ist in diesem Zusammenhang f\u00fcr Proton Motor ein idealer Standort f\u00fcr Gesch\u00e4fts- und Netzwerkbeziehungen, wovon nat\u00fcrlich auch die bereits angesprochene geplante Unternehmensexpansion Zeugnis abgibt.<\/p>\r\n Mindestens seit der letzten Dekade hat sich Bayern einen infrastrukturellen Vorsprung in der Wasserstoffwirtschaft erarbeitet, weil innovative Schl\u00fcsseltechnologien wie Wasserstoff-Brennstoffzellen konsequente Unterst\u00fctzung und F\u00f6rderung erhalten. Die ambitionierte Agenda wird ma\u00dfgeblich realisiert durch die Implementierung von Kompetenzzentren und -unternehmungen wie etwa Bayern Innovativ<\/a>, Invest in Bavaria oder durch das 2019 in N\u00fcrnberg gegr\u00fcndete Zentrum.Wasserstoff Bayern (H2.B)<\/a> respektive durch die Promotion \u00f6ffentlichkeitswirksamer H2-Akteure. Diese sind im Steuerungsmodus f\u00fcr das Gelingen der Energiewende von entscheidender Bedeutung.<\/p>\r\n\r\n Von welchen Unterst\u00fctzungsangeboten in Bayern konnten Sie bisher profitieren und wie haben diese Ihr Wachstum beeinflusst? <\/strong><\/p>\r\n Die langj\u00e4hrige Begleitung durch die Angebote von Bayern Innovativ hat Proton Motors Entwicklungst\u00e4tigkeit f\u00fcr die Wasserstoff-Brennstoffzellen-Technologie vornehmlich profiliert. Es gab \u2013 neben der M\u00f6glichkeit zu gemeinsamen Messe-, Kongress- und Eventpr\u00e4senzen \u2013 immer wieder F\u00f6rderprojekte, durch die der \u00dcbergang vom Prototypen-Design zu marktspezifischen Standardprodukten initiiert wurde. Auch aktuell besteht eine Zusammenarbeit mit einem bayerischen Projektpartner im maritimen Segment, die mit Mitteln der Bayerischen Staatsregierung unterst\u00fctzt wird. <\/strong><\/p>\r\n Bayern International<\/a> ist f\u00fcr Proton Motor die relevante Anlaufadresse f\u00fcr weltweites Kooperationsmanagement. Gleichfalls wird durch Vernetzung mit der Industrie- und Handelskammer (IHK) f\u00fcr M\u00fcnchen und Oberbayern<\/a> ein hoher Mehrwert im Bereich Markenkommunikation und -multiplizierung generiert. Die Aspektierung von Invest in Bavaria auf impulsgebende Angebote durch das Bundesland Bayern als global agierender Markt hat f\u00fcr Proton Motor \u00fcberhaupt eine exponierte Rolle in der Entscheidungsfindung beim Zweitstandort eingenommen. Die professionellen Services von Invest in Bavaria<\/a> gepaart mit engagiertem Austausch sowie insbesondere die Kontaktflankierung mit dem bayerischen Wirtschaftsministerium<\/a> sind gekennzeichnet durch exzellente Qualit\u00e4t in der Beratungsleistung.<\/p>\r\n\r\n Wie bereits erw\u00e4hnt werden Sie in diesem Jahr einen weiteren Standort in F\u00fcrstenfeldbruck er\u00f6ffnen.<\/strong> <\/strong>Welche Ziele verfolgen Sie in n\u00e4chster Zeit an den Standorten M\u00fcnchen bzw. Puchheim und F\u00fcrstenfeldbruck? <\/strong><\/p>\r\n Kurzer Exkurs: Die politische Zielsetzung von Bund und L\u00e4ndern sieht vor, bis 2045 klimaneutral zu sein. Daf\u00fcr bedarf es Transformationsprozesse f\u00fcr Emissionseinsparungen, die mit Ma\u00dfnahmenkatalogen \u2013 hier sei nur das Instrument \u201eCarbon Contracts for Difference\u201c erw\u00e4hnt \u2013 vor allem industrielle Verfahren betreffen. Als etablierter Wasserstoff-Brennstoffzellen-Produzent, der in 2023 sein 25-j\u00e4hriges Firmenjubil\u00e4um feiert, begr\u00fc\u00dft Proton Motor alle Aktivit\u00e4ten und Agenden, damit Deutschland Technologief\u00fchrer bei CO2-armen Schl\u00fcsseltechnologien wird. \"Der Standort Bayern zeichnet sich aus durch seine hohe Wirtschaftskraft und kontinuierliche Innovationsf\u00e4higkeit. Die engagierte F\u00f6rderung von neuen modernen Technologiestandards, wie etwa der Wasserstoff-Brennstoffzellen-Produkte von Proton Motor, erm\u00f6glicht unabh\u00e4ngige und nachhaltige Energiel\u00f6sungen. Auf diese Weise wird gr\u00fcne Zukunftsf\u00e4higkeit zum Erreichen der Klimawende sichergestellt.\u201c<\/em><\/p><\/blockquote>\r\n Nicht nur Ihre Produkte sind ein Beitrag zur Bek\u00e4mpfung der globalen Klimaerw\u00e4rmung: Proton Motor achtet auch selbst als Unternehmen auf eine nachhaltige Produktion. Welche Ma\u00dfnahmen ergreifen Sie hierf\u00fcr? <\/strong><\/p>\r\n Nicht nur bei unseren Produkten, sondern auch bei der Produktion selbst leben wir nach unserem Slogan CLEANTECH COMPETENCE. Die bei der Produktion der Brennstoffzellen-Stacks und -Systeme erzeugte elektrische und thermische Energie wird nach M\u00f6glichkeit vollst\u00e4ndig am Produktionsstandort wieder genutzt. Z.B. wird die elektrische Energie f\u00fcr das Laden der Elektrofahrzeuge der Mitarbeiter verwendet. \u00dcbersch\u00fcssige Energie kann zur\u00fcck ins Stromnetz eingespeist werden und die thermische Energie steht in der kalten Jahreszeit zum Heizen der Produktionshallen zur Verf\u00fcgung. Am neuen Standort in F\u00fcrstenfeldbruck wird diese noch zus\u00e4tzlich durch die Nutzung von Solarstrom und Geothermie unterst\u00fctzt.<\/p>\r\n\r\n Bayern ist aufgrund seiner hohen Lebensqualit\u00e4t sehr beliebt. Wo entspannen Sie am liebsten in oder um M\u00fcnchen herum?<\/strong><\/p>\r\n Mit meiner Familie genie\u00dfe ich freie Zeit sehr gern an und in den Seen rund um die bayerische Hauptstadt sowie in den Bergen der bayerischen Voralpen. 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Thorsten Seeger, COO October & Gesch\u00e4ftsf\u00fchrer bei October Deutschland","companyTitle":"","postType":"1","teaser":"Das franz\u00f6sische FinTech Start-up October fokussiert sich auf Finanzprodukte f\u00fcr Unternehmen aller Gr\u00f6\u00dfen. Mit dem holistischen Ansatz \u201eUnternehmenskredite 4.0\u201c soll der gesamte Prozess durch Digitalisierung von Beantragung bis hin zur Kreditvergabe vereinfacht werden. Das Tool October Connect unterst\u00fctzt zudem etablierte Finanzinstitute dabei, die Risikoanalyse sowie die Leistung des Portfolios verbessern und \u00fcberwachen zu k\u00f6nnen. October sieht sich als europ\u00e4isches Unternehmen und betreibt neben dem Headquarter in Paris Standorte in Spanien, Italien und den Niederlanden. Seit Ende 2019 ist October mit einem M\u00fcnchner B\u00fcro in Deutschland aktiv. Wir sprechen mit Thorsten Seeger, COO October & Gesch\u00e4ftsf\u00fchrer bei October Deutschland, \u00fcber die Gr\u00fcnde der Standortwahl und die Besonderheiten des Finanzmarktes in Deutschland.","date":{"date":"2023-02-23 07:46:00.000000","timezone_type":1,"timezone":"+01:00"},"bodytext":" Warum hat October sich f\u00fcr den Markteintritt in Deutschland daf\u00fcr entschieden, einen Standort in M\u00fcnchen aufzubauen?<\/strong><\/p>\r\n Seit der Gr\u00fcndung im Jahr 2014 hatte October den Plan und den Anspruch, ein europ\u00e4isches Unternehmen zu sein. Wir haben sehr fr\u00fch mit der Internationalisierung angefangen und Standorte in Spanien, Italien und den Niederlanden er\u00f6ffnet. Seit Ende 2019 sind wir auch in Deutschland aktiv.<\/p>\r\n Es war nie eine Frage f\u00fcr October, ob wir auf den deutschen Markt wollen, sondern immer nur wann und wo. Wer einen europ\u00e4ischen Anspruch hat, muss nat\u00fcrlich zumindest in Frankreich und Deutschland vertreten sein.<\/p>\r\n Die Wahl f\u00fcr den Standort M\u00fcnchen haben wir sehr bewusst getroffen. Ein entscheidender Faktor hierbei war die relative Wirtschaftskraft Bayerns, gerade im Bereich der kleinen und mittelst\u00e4ndischen Unternehmen, die ja unsere Zielgruppe bei der Kreditvergabe sind. Au\u00dferdem fanden wir die bestehende Infrastruktur im Financial Services Umfeld in M\u00fcnchen sehr interessant.<\/p>\r\n Das wundersch\u00f6ne Umland und die zahlreichen Naherholungsgebiete hatten nat\u00fcrlich auch einen Einfluss, so dass die Standortwahl am Ende sehr einfach war.<\/p>\r\n\r\n Wie war der Einstieg in den deutschen Markt? Mit welchen Herausforderungen mussten Sie umgehen? <\/strong><\/p>\r\n Der deutsche Markt ist f\u00fcr Finanzprodukte im Allgemeinen und Finanzierungen im Speziellen sehr komplex. Daher hat uns das Thema Regulierung vor wahrscheinlich die h\u00f6chsten Herausforderungen gestellt. Bis heute ist die Kreditvergabe das einzige Finanzprodukt, f\u00fcr das es keine pan-europ\u00e4ische Regulierung gibt, so dass wir hier sehr viel Zeit und Energie investieren mussten.<\/p>\r\n Eine andere Herausforderung war \u2013 und bleibt bis heute \u2013 die Situation auf dem Personalmarkt in Deutschland. Es gibt einen harten Kampf um Talente. Gute Mitarbeiter zu finden (und zu halten!) ist nicht einfach. Da wir sehr eng mit unseren Kollegen in den anderen Standorten zusammenarbeiten, ist unsere Firmensprache Englisch. Und w\u00e4hrend eigentlich ausreichend Sprachkenntnisse im Markt vorhanden sind, zeigen sich viele potentielle Kandidaten der Arbeitssprache Englisch gegen\u00fcber eher zur\u00fcckhaltend, was eine zus\u00e4tzliche Herausforderung darstellt.<\/p>\r\n Zus\u00e4tzlich w\u00fcrde ich noch die relativ niedrige Digitalisierungsquote - gerade bei den KMU - als Herausforderung nennen. Dies hat sich durch die Covid-19 Pandemie tats\u00e4chlich verbessert, aber viele Gesch\u00e4ftsf\u00fchrer*innen von KMU denken immer noch zuerst an ihre Hausbank, wenn es um Finanzierungen f\u00fcr ihr Unternehmen geht.<\/p>\r\n\r\n Welche Unterst\u00fctzung haben Sie erhalten?<\/strong><\/p>\r\n Zum einen haben wir intern von October viel Unterst\u00fctzung erhalten. Dadurch, dass Deutschland unser f\u00fcnfter Markt war, konnten wir auf sehr viel Expertise von Kollegen zur\u00fcckgreifen.<\/p>\r\n Zum anderen hatten wir eine sehr gute Ansprechpartnerin bei Invest in Bavaria, die uns auf die verschiedenen Angebote in M\u00fcnchen aufmerksam gemacht hat und bei der Herstellung relevanter Kontakte sehr hilfreich war.<\/p>\r\n\r\n Was sind die Unterschiede, die Sie zwischen der deutschen und der franz\u00f6sischen Gesch\u00e4ftskultur feststellen?<\/strong><\/p>\r\n Es ist f\u00fcr mich nicht einfach, diese Frage zu beantworten, da October eben kein typisch franz\u00f6sisches Unternehmen ist. Wir sind sehr dezentral organisiert und haben an jedem unserer Standorte Teams, die f\u00fcr bestimmte Teilgebiete \u00fcber ganz Europa verantwortlich sind. Unser Data Team sitzt zum Beispiel in Amsterdam und das Risikomanagement wird aus Mailand gemacht.<\/p>\r\n In meiner Arbeit \u00fcber verschiedene L\u00e4nder und Kontinente hinweg habe ich allerdings die Erfahrung gemacht, dass man mit gegenseitigem Respekt und einer h\u00f6flichen Neugierde \u00fcberall gute Ergebnisse erreichen kann.<\/p>\r\n\r\n Was w\u00fcrden Sie einem franz\u00f6sischen Unternehmen raten, das in den deutschen Markt eintreten m\u00f6chte?<\/strong><\/p>\r\n Es kommt nat\u00fcrlich sehr auf die Industrie an, aber ich habe die Erfahrung gemacht, dass Teams mit Kundenber\u00fchrung auch wirklich im jeweiligen Markt ans\u00e4ssig sein sollten. Es gibt in Zwischenzeit gerade im (Fin-)Tech Bereich eine gute Zahl erfolgreicher franz\u00f6sischer Unternehmen in Deutschland, und alle haben gemeinsam, dass sie einen deutschen Standort mit erfahrener Gesch\u00e4ftsf\u00fchrung haben. Diese Strategie ist zwar gerade am Anfang deutlich teurer, f\u00fchrt dann aber auch schneller zum Erfolg.<\/p>\r\n Eine wichtige Entscheidung in Deutschland ist zudem die Wahl des Standorts. Aus Frankreich sind es Unternehmen gew\u00f6hnt, dass an Paris kein Weg vorbeigeht. Diese Unternehmen sind dann oft \u00fcberrascht, wie viel vielf\u00e4ltiger die M\u00f6glichkeiten in Deutschland sind. Es macht also durchaus Sinn, die Standortwahl genau zu \u00fcberdenken und nach Clustern sowohl von m\u00f6glichen Kunden als auch m\u00f6glichen Mitarbeitern zu suchen.<\/p>","source":"","image":"","sysLanguageUid":0,"_localizedUid":4711,"imageFal":[],"previewimageFal":[[{"publicUrl":"https:\/\/development.agency.cms.iib.exu.dev\/fileadmin\/_processed_\/d\/0\/csm_Invest_in_Bavaria_Blog_Thorsten_Seeger_-_CEO_October_Deutschland_ee04fd2509.jpg","properties":{"title":null,"alternative":null,"non_seo_title":"","non_seo_description":"","is_quote":0,"copyright":null,"description":null,"link":null,"linkData":null,"mimeType":"image\/jpeg","type":"image","filename":"csm_Invest_in_Bavaria_Blog_Thorsten_Seeger_-_CEO_October_Deutschland_ee04fd2509.jpg","originalUrl":"\/fileadmin\/media\/images\/Blog\/2022\/10_Oktober\/Invest_in_Bavaria_Blog_Thorsten_Seeger_-_CEO_October_Deutschland.jpg","uidLocal":57178,"fileReferenceUid":60934,"size":"41 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Ein entscheidender Faktor hierbei war die relative Wirtschaftskraft Bayerns, gerade im Bereich der kleinen und mittelst\u00e4ndischen Unternehmen, die ja unsere Zielgruppe bei der Kreditvergabe sind. 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Viele Erstausr\u00fcster und Start-ups verf\u00fcgen \u00fcber andere Kompetenzen, n\u00e4mlich die, die mit den von Ihnen gew\u00e4hlten Marktsegmenten zusammenh\u00e4ngen. Anstatt ihre Aktivit\u00e4ten zu b\u00fcndeln und \u00fcber viele Jahre hinweg extrem teure technische Teams aufzubauen, entscheiden sie sich nat\u00fcrlich daf\u00fcr, spezialisierte Unternehmen wie ADTechnology zu beauftragen. Ein-Chip-Systeme (System-on-a-Chip, SoC) werden immer wichtiger. Auch anwendungsspezifische integrierte Schaltungen \u2013 kurz ASICs genannt \u2013 erleben seit ein paar Jahren eine Renaissance. K\u00f6nnen Sie kurz erkl\u00e4ren, welche Aufgaben diese \u00fcbernehmen und in welchem Umfeld diese eingesetzt werden?<\/strong><\/p>\r\n SoCs sind so genannte heterogene Systeme - das hei\u00dft, sie k\u00f6nnen viele verschiedene Kategorien von Verarbeitungselementen enthalten. Anf\u00e4nglich \u00fcbernahmen SoCs die Rechenfunktion eines CPUs oder Mikrocontrollers. Heutzutage enthalten sie typischerweise zahlreiche CPU-Scheiben zusammen mit neuronalen Prozessoren (NPUs), Grafikprozessoren (GPUs) und Bildverarbeitungssubsystemen (IPUs). Chipdesign spielt in viele Industriebereiche hinein. In welchen Sektoren sind Sie bereits vertreten und wo m\u00f6chten Sie in Zukunft noch st\u00e4rker wachsen? Welche in Bayern ans\u00e4ssige Unternehmen h\u00e4tten Sie gerne auf Ihrer Kundenliste? <\/strong><\/p>\r\n ADTechnology ist in den Sektoren KI, Hochleistungsrechnen (HPC), IoT, Automotive und 5G vertreten. Wir arbeiten an Konzepten, die auf dem neuesten Stand der Siliziumtechnologie sind, um unseren Kunden differenzierte Produkte zu liefern. Dies sind alles Wachstumsm\u00e4rkte, in denen es eine erhebliche Diskontinuit\u00e4t gibt, die innovative L\u00f6sungen sowohl von Start-ups als auch von etablierten Elektronik-OEMs erm\u00f6glicht. Wir w\u00fcrden uns freuen, wenn wir in Zukunft bayerische Unternehmen in unsere Listen aufnehmen k\u00f6nnten.<\/p>\r\n Die beiden \u201eSupersegmente\" dieser Technologiem\u00e4rkte sind KI und Automotive. Der Einsatz von KI ist in der Entwicklung von IoT am Rande der industriellen Automatisierung bis hin zu High-Performance-Computing (HPC) in Compute Farms weit verbreitet. KI bestimmt eine neue Art und Weise, \u00fcber Probleme nachzudenken und Big-Data-Fragen zu l\u00f6sen.<\/p>\r\n Die Automobilindustrie ist das andere Supersegment, da die Turbulenzen sowohl der Elektrifizierung als auch der Regulierung zusammen mit der Fahrerassistenz und der gesamten Revolution des selbstfahrenden Autos zahlreiche LiDAR-, Radar- und Videosensorunternehmen auf den Plan gerufen hat. Die bisherigen OEM- und Tier-1-Beziehungen auf dem Automobilmarkt werden vielleicht nie wieder dieselben sein.<\/p>","colPos":null,"image":[],"imagewidth":0,"imageorient":0,"imagecaption":null,"imagecols":2,"imageborder":0,"media":"0","layout":"0","cols":0,"subheader":"","headerLink":"","imageLink":null,"imageZoom":"0","altText":null,"titleText":null,"headerLayout":"100","listType":"","uid":3688,"_localizedUid":3688,"_languageUid":0,"_versionedUid":3688,"pid":98},{"crdate":{"date":"2022-11-22 11:37:44.000000","timezone_type":1,"timezone":"+01:00"},"tstamp":{"date":"2022-11-30 11:40:49.000000","timezone_type":1,"timezone":"+01:00"},"CType":null,"header":"Hong-Young Lee","headerPosition":"","bodytext":"General Manager ADTechnology Europe GmbH","colPos":null,"image":[],"imagewidth":0,"imageorient":0,"imagecaption":null,"imagecols":2,"imageborder":0,"media":"0","layout":"0","cols":0,"subheader":"","headerLink":"","imageLink":null,"imageZoom":"0","altText":null,"titleText":null,"headerLayout":"100","listType":"","uid":3689,"_localizedUid":3689,"_languageUid":0,"_versionedUid":3689,"pid":98},{"crdate":{"date":"2022-11-22 11:39:43.000000","timezone_type":1,"timezone":"+01:00"},"tstamp":{"date":"2022-11-30 11:40:49.000000","timezone_type":1,"timezone":"+01:00"},"CType":null,"header":"","headerPosition":"","bodytext":" Ein ausschlaggebender Grund ist die St\u00e4rke der technischen Universit\u00e4ten in der Region wie der TUM und der damit verbundene Zugang zu Talenten - insbesondere im Ingenieurwesen. Die N\u00e4he zu F&E-Einrichtungen wie die Fraunhofer-Gesellschaft bietet ebenfalls die M\u00f6glichkeit, wichtige lokale Beziehungen in der Region aufzubauen. Schlie\u00dflich sch\u00e4tzen wir auch die aktive Unterst\u00fctzung durch Invest in Bavaria.<\/p>\r\n Europa ist ein f\u00fchrender Markt f\u00fcr Sektoren, die das Elektronikdesign vorantreiben, darunter Automotive und Industrial Internet of Things (IIoT). Europa ist auch bekannt f\u00fcr sein schnell wachsendes elektronisches IP-\u00d6kosystem und allgemein f\u00fcr eine starke Tradition im Bereich Technologie und Innovation.<\/p>\r\n Um unsere Entwicklung in Europa weiter voranzutreiben, pr\u00fcfen wir derzeit die M\u00f6glichkeit, ein Forschungs- und Entwicklungszentrum in Europa einzurichten. Damit k\u00f6nnten wir unser expandierendes Europagesch\u00e4ft unterst\u00fctzen.<\/p>\r\n Ich f\u00fchle mich in vielerlei Hinsicht anders. Auch das Gesch\u00e4ftsumfeld ist heute anders als damals. 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...","uid":531,"_localizedUid":531,"_languageUid":0,"_versionedUid":531,"pid":98},{"title":"#bytevaria","uid":1237,"_localizedUid":1237,"_languageUid":-1,"_versionedUid":1237,"pid":98},{"title":"Start-up","uid":529,"_localizedUid":529,"_languageUid":-1,"_versionedUid":529,"pid":98}],"branches":[],"videoTyp":0,"startTime":0,"crdate":{"date":"2022-09-12 16:55:29.000000","timezone_type":1,"timezone":"+02:00"},"contents":[],"contents2":[{"crdate":{"date":"2022-09-12 17:03:14.000000","timezone_type":1,"timezone":"+02:00"},"tstamp":{"date":"2022-09-16 13:26:10.000000","timezone_type":1,"timezone":"+02:00"},"CType":null,"header":"","headerPosition":"","bodytext":" Bits & Pretzels kommt im September endlich wieder als Pr\u00e4senzveranstaltung nach M\u00fcnchen. Worauf freuen Sie sich am meisten?<\/strong><\/p>\r\n
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Zur Erweiterung der Fertigungskapazit\u00e4ten bezieht Proton Motor einen neuen modernen Produktionsstandort im Gro\u00dfraum M\u00fcnchen. Mit diesem Meilenstein in Richtung Industrialisierung und Serialisierung wird auf das rasante Marktwachstum reagiert. Die Versiebenfachung der Produktionsfl\u00e4che in F\u00fcrstenfeldbruck im Vergleich zum aktuellen Puchheimer Hauptsitz gibt ein Statement dar\u00fcber ab, was Wasserstoff mit seinen verwandten Technologien wie Brennstoffzellen f\u00fcr die Energiesicherheit und im Kampf gegen die globale Erderw\u00e4rmung bedeutet. Beabsichtigt ist die j\u00e4hrliche Produktionskapazit\u00e4t <\/strong>auf 4.000 Brennstoffzellen-Stacks und dazugeh\u00f6rige Brennstoffzellen-Systeme. Perspektivisch ist eine Produktionskapazit\u00e4t von bis zu 30.000 Brennstoffzellen-Stacks angedacht, wobei nicht nur kostenintensives Investitionsrisiko indiziert ist, sondern zugleich organisches Mitarbeiterwachstum die Grundlage der strategischen Unternehmens-Roadmap bildet.<\/p>\r\n\r\n
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Neben der vielf\u00e4ltigen Unternehmenslandschaft \u2013 was waren weitere ausschlaggebende Gr\u00fcnde f\u00fcr Bayern?<\/strong><\/p>\r\n
Wir freuen uns sehr, Sie bei uns begr\u00fc\u00dfen zu k\u00f6nnen! Aus Sicht eines s\u00fcdkoreanischen Unternehmens: Warum haben Sie Ihr Gesch\u00e4ft im ersten Schritt in Europa und nicht anderswo auf der Welt ausgebaut? Was sind Ihre Pl\u00e4ne f\u00fcr die Zukunft?<\/strong><\/p>\r\n
Sie haben bereits Ende der 90er Jahre in Bayern gelebt und sind vor einigen Jahren wiedergekommen. Hat sich in diesem Zeitraum in Ihrer Wahrnehmung nach viel ver\u00e4ndert? Was sch\u00e4tzen Sie besonders?<\/strong><\/p>\r\n
Witco<\/a> erfindet die Art und Weise, wie Menschen ihren Arbeitsalltag organisieren, neu. Wir sind nicht \u00fcberzeugt von komplizierten und verstreuten Systemlandschaften, wo Mitarbeiter*innen f\u00fcr jeden Anwendungsfall eine eigene App nutzen m\u00fcssen. Stattdessen haben wir einen ganzheitlichen digitalen t\u00e4glichen Wegbegleiter f\u00fcr Mitarbeiter*innen entwickelt. Lassen Sie mich etwas spezifischer werden. Es ist Sonntagabend, Sie denken an die anstehende Arbeitswoche und \u00f6ffnen die Witco App. Mit wenigen Klicks buchen Sie einen Arbeitsplatz, reservieren einen Parkplatz, pr\u00fcfen, wann Ihre Kolleg*innen im B\u00fcro sind, checken das Mittagsmen\u00fc der Kantine und buchen sich schlie\u00dflich noch den Yogakurs am Dienstagabend.
Witco ist in Frankreich sehr erfolgreich und verzeichnet seit Jahren ein starkes Wachstum. F\u00fcr die Expansion in die DACH-Region wurde Bayern als neuer Standort gew\u00e4hlt. Was waren die Gr\u00fcnde f\u00fcr diesen Schritt?<\/strong>
Bayern und das M\u00fcnchener Umland im Speziellen stellen f\u00fcr mich einen ausgezeichneten B2B Standort dar. Es gibt hier sowohl etablierte gro\u00dfe Industrie- und Serviceunternehmen, als auch einen \u00e4u\u00dferst starken Mittelstand. Als Gesch\u00e4ftsleiter kann ich au\u00dferdem viele spannende Erkenntnisse aus der stetig wachsenden lokalen Startup-Kultur mitnehmen.
Als Verantwortlicher f\u00fcr die DACH Region spielte mich vor allem auch die N\u00e4he zu \u00d6sterreich und Schweiz eine ma\u00dfgebliche Rolle. In Sachen Infrastruktur gelingt es also sehr gut, aus M\u00fcnchen heraus verschiedene Regionen ressourcenschonend abzudecken.
Wir suchen ebenso nach talentierten und ambitionierten Mitarbeiter*innen, die Teil unserer Wachstumsgeschichte werden m\u00f6chten. Als TU M\u00fcnchen Alumni<\/a> wei\u00df ich, dass wir hier die zwei renommiertesten deutschen Universit\u00e4ten haben und somit die Region in Sachen Forschung und Entwicklung am Puls der Zeit ist.
Von welchen Standortvorteilen in Bayern konnten Sie bisher profitieren und wie haben diese Ihre Standortwahl beeinflusst? <\/strong>
Durch die wirtschaftliche St\u00e4rke von Bayern gibt es zahlreiche Netzwerke und Vereinigungen, die es Startups erleichtern, in einem neuen Markt wie Deutschland zu wachsen.
Invest in Bavaria ist ein Beispiel, das ich hier sehr gerne nenne. Als ich mein letztes Unternehmen namens Toogethr aus Niederlande nach Deutschland gebracht habe, stand mir Invest in Bavaria zur Seite und hatte auf jede standortbezogene R\u00fcckfrage die passende Antwort.
Bits & Pretzels<\/a> ist f\u00fcr mich ebenso einzigartig. Startups wird hier ein wertvolles Forum zur Verf\u00fcgung gestellt um andere Unternehmen, Investoren, Partner und andere Kontakte kennenzulernen. Von diesen Events brauchen wir noch viel mehr! Vor allem freut es mich, bei Bits & Pretzels in diesem Jahr als Speaker dabei zu sein und \u00fcber das europ\u00e4ische Startup-\u00d6kosystem zu diskutieren.
Seit einem halben Jahr ist Witco in Bayern aktiv. Konnten Sie bereits lokale Kunden gewinnen und falls ja, wie gestaltet sich die Zusammenarbeit?<\/strong>
Wir hatten das Gl\u00fcck, dass wir bereits vor meiner Ankunft renommierte deutsche Kunden f\u00fcr uns gewinnen konnte. Seitdem hat sich bei uns viel getan. Wir konnten bislang Erfolge in allen Kundengruppen verzeichnen und erlangen Schritt f\u00fcr Schritt eine h\u00f6here Sichtbarkeit in den DACH-M\u00e4rkten. Das Thema digitale Arbeitswelt und die M\u00f6glichkeit, unser Jobleben besser zu organisieren, hat Relevanz f\u00fcr jedes Unternehmen.
Um erfolgreich neue Projekte umzusetzen, speziell im B2B, ist die N\u00e4he zu den Kundinnen und Kunden von gro\u00dfer Bedeutung. Wir Deutschen m\u00f6gen es sehr, mit lokalen Ansprechpartner*innen in die Verhandlungen zu gehen.
Wie unterscheiden sich die franz\u00f6sischen Gesch\u00e4ftspartner von denen in Deutschland? Gibt es Besonderheiten in der bayerischen Art, Gesch\u00e4fte abzuwickeln?<\/strong>
Trotz der N\u00e4he zu Frankreich gibt zahlreiche kulturelle Unterschiede. In Deutschland wei\u00df ich die P\u00fcnktlichkeit und Rationalit\u00e4t sehr zu sch\u00e4tzen. Gleichzeitig stehen wir uns h\u00e4ufig selbst im Weg, indem wir \u00e4u\u00dferst risikoavers denken und in jeder noch so perfekten L\u00f6sung verzweifelt nach den Fehlern und Problemen suchen. Au\u00dferdem wird in Deutschland enorm gro\u00dfer Wert darauf gelegt, dass jeder einzelne Stakeholder im Unternehmen l\u00fcckenlos informiert ist. Dadurch verl\u00e4ngern sich f\u00fcr uns Startups h\u00e4ufig die Projektzyklen. In Frankreich hingegen kann es schon einmal vorkommen, dass Emotionen eine gr\u00f6\u00dfere Rolle spielen, oder das ein oder andere Meeting nicht ganz p\u00fcnktlich beginnt.
Welche Ziele verfolgen Sie in n\u00e4chster Zeit am Standort M\u00fcnchen? Welches Potenzial sehen Sie in Bayern, Deutschland sowie in der gesamten DACH-Region f\u00fcr ihr Start-up?<\/strong>
Im Vordergrund stehen vor allem die Expansion und die Vergr\u00f6\u00dferung unseres Standorts. Wir haben ambitionierte internationale Ziele und ich m\u00f6chte mit unserer DACH-Organisation einen gro\u00dfen Beitrag zum Erfolg von Witco leisten. Dazu geh\u00f6rt es auch, das bestm\u00f6gliche Team aufzubauen.
Nat\u00fcrlich m\u00fcssen wir unser Produkt auch kontinuierlich weiterentwickeln. Wir analysieren jedes einzelne Kundenfeedback und \u00fcberlegen uns, wie wir unsere Technologie verbessern k\u00f6nnen um auf die lokalen Anforderungen k\u00fcnftig noch besser einzugehen.
Bayern ist aufgrund seiner hohen Lebensqualit\u00e4t sehr beliebt. Wo entspannen Sie am liebsten in oder um M\u00fcnchen herum?<\/strong>
Als ehemaliger Tennisprofi spielt das Sport- und Freizeitangebot in meinem Privatleben die gr\u00f6\u00dfte Rolle. Ich genie\u00dfe es, meine morgentliche Joggingrunde im Westpark zu drehen. Am Wochenende zieht es mich dann meist aus M\u00fcnchen heraus an einen der Seen, oder in die Berge. Auch in der Stadt gibt es gen\u00fcgend Sporteinrichtungen und Vereine.
Leider ist es mir bis heute nicht gelungen, Abstand von den unz\u00e4hligen Bierg\u00e4rten zu nehmen. Das bayerische Bier schmeckt dann doch zu gut. Speziell zur aktuellen Wiesn-Zeit ist es unm\u00f6glich, auf die ein oder andere zu verzichten. Aber das ist auch gut so und macht gro\u00dfen Spa\u00df!
Herzlichen Dank f\u00fcr das Interview \u2013 wir freuen uns auf weitere Insights von Ihnen auf unserem Bayern-Panel auf dem Bit&Pretzels Festival in M\u00fcnchen.<\/em><\/p>","colPos":null,"image":[],"imagewidth":0,"imageorient":0,"imagecaption":null,"imagecols":2,"imageborder":0,"media":"0","layout":"0","cols":0,"subheader":"","headerLink":"","imageLink":null,"imageZoom":"0","altText":null,"titleText":null,"headerLayout":"100","listType":"","uid":3632,"_localizedUid":3632,"_languageUid":0,"_versionedUid":3632,"pid":98}],"ctaLabel":"","furtherLinkLabel":"","furtherLinkTarget":null,"ctaId":0,"audioFal":[],"company":{"title":"Witco","quote":"","branch":{"title":"Digitale Start-ups","companies":[],"link":null,"pathSegment":"digitale-start-ups","usecontactform":0,"dynamics365Value":0,"useInContacts":1,"uid":109,"_localizedUid":109,"_languageUid":-1,"_versionedUid":109,"pid":98},"branchKeyword":"Saas, Office-Management","country":{"titleEn":"France","titleDe":"Frankreich","useRecord":0,"contact":null,"ccCountry":null,"ccTeam":{"name":"Svetlana Huber","leftCompany":"0","firstName":"Svetlana","lastName":"Huber","prefix":"Frau","title":"Leiterin Investorenbetreuung \r\nLife Sciences I Materialien & Fertigung","competence":"Asien & Europa I Industrie","telephone":"+49 89 24210-7511","mail":"svetlana.huber@invest-in-bavaria.com","xing":"https:\/\/www.xing.com\/profile\/Svetlana_Huber","linkedin":"https:\/\/de.linkedin.com\/pub\/svetlana-huber\/57\/7b8\/527\/en","address":"Rosenheimer Str. 143C","zip":"81671","city":"M\u00fcnchen","image":"1","teasertext":"","socialplattform":"0","guestDescription":"","specialization":null,"branches":[],"imageFal":[],"imagehoverFal":[],"imageroundFal":null,"middleName":"","countries":[],"fieldOfAction":["overflow"],"position":"Investorenbetreuung\r\nLife Sciences & Materialien und Werkstoffe","country":null,"institution":"","industrialField":[],"vcfcard":null,"uid":8,"_localizedUid":8,"_languageUid":0,"_versionedUid":8,"pid":112},"uid":35,"_localizedUid":35,"_languageUid":-1,"_versionedUid":35,"pid":78},"posts":[],"category":1,"department":"Niederlassung","residence":"Paris, Frankreich","testimonial":"